Posted in What are new technologies for small business? How you answer this question, depends the success of future business. Modern business requires entrepreneurs ingenuity. The majority of the target niches are already occupied. The most profitable fields occupied by the huge companies to deal with which is impossible. The conclusion is clear, you need to innovate, realizing their potential in those industries where the market is constantly growing, and there is no oligopoly or monopoly. Simply put, it is necessary to work in conditions of pure competition. Many small companies who are constantly competing with each other — a perfect environment for development and self-improvement.
There is another way. You can find your own niche, and thus, to gain a leading position. If you choose to narrow the specification and continuously improve, then soon you can make a good profit while not throwing the challenge major market players.
New technologies as the key to success in small business
New technologies for small business are divided into two areas — internal and external innovation. The first way involves the use of highly productive work models, which allow to reduce the costs of labour, electricity and time. Also, the list includes software and computer equipment. It is from these two elements depends on the ability of the company to withstand modern competition. The second way is the sphere in which it decides to work the entrepreneur.
For anybody not a secret that from the correct choice of the vector depends on the success of an enterprise. To invest efforts in the unpromising project is short-sighted. It is better to choose the one industry that shows steady growth for several periods. Still need to take into account the peculiarities of the competitive environment, the amount of necessary investment, available resources.
External technology and innovation
One of the most profitable and convenient technology for small business is the vending or vending machines. On the territory of former Soviet countries this activity is still new, but abroad, he managed to gain great popularity. This is due to several factors:
- Convenience. Enough to buy a vending machine, to arrange the rental and you can start your own business.
- Savings. The cost variety of vending machines around several thousand dollars. If necessary, you can think about buying a used, but newly restored.
- Staff. There is no need to hire and monitor vendors. Each machine has a terminal for supplying money.
- Easy maintenance. Newly-made entrepreneur is able to service the equipment. For example, in the coffee machine, all service work is reduced to the replacement of the siphon with water and adding powder mixtures.
- Permanent control. If desired, the machine can be install a camera and GPS that will allow to constantly monitor the condition and location of the device.
Another promising area in small business is the creation of holographic pictures and Wallpapers. The opportunity to fully enjoy the beauty of the winter forest somewhere in the Alps or for a moment to feel on the bottom of the ocean is well worth it. Among the other innovative technologies you can also note «Garden of shadows» and pictures on the colors. Its main advantage is the uniqueness and minimal financial investment. For example, «Garden of shadows» is a unique attraction that allows for a few minutes to dive into an amazing world where anything is possible. To make the fantasy become a reality is enough of a personal computer, monitor, projector, camera, and special software. Thanks to these five elements, you can create a show in which the shadow of a man will be dynamically displayed on screen along with various, sometimes fantastic elements such as trees, fabulous creatures, animals. If you arrange the rental of the pavilion or room at an amusement Park, it was after a few months it will be possible to return your Deposit.
About drawing words or pictures on flowers worth telling in more detail. Purchase of special equipment required quality will cost about 50 thousand rubles. It can be installed even in the apartment. But the main idea is to give not only the flowers, but wishes. The inscriptions on the petals can not just to impress a girl, but to turn a traditional gift into something extraordinary.
Internal technology and innovation
After you have determined the basic direction of work, care must be taken about the internal structure and support. The first thing you should pay attention to is CRM and ERP system. Both structures are aimed at facilitating the work of employees and increase efficiency. As a result of the production process is reduced in time, customer communications have become more productive. However, such systems are appropriate only in groups where at least there are 5 persons. Otherwise it is better to do basic software distributions.
Special attention should be given to equipping each employee. For example, tablet computers are able to greatly increase the efficiency at the expense of deeper integration with the structure of the company. But care must be taken in advance about program content and implement a business intelligence application, integration with cloud storage systems, the tools of social marketing.
The above elements can help to constantly be in the loop wherever you go. Moreover, the tools of social marketing, such as a group of popular virtual communities allow for effective promotion and sales.